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Digital advertising market share of major companies worldwide 2016-2023

Net digital advertising revenue share of major ad-selling online companies worldwide from 2016 to 2023

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Release date

August 2021

Region

Worldwide

Survey time period

2016 to 2020

Special properties

includes advertising that appears on desktop and laptop computers as well as mobile phones and tablets and other internet-connected devices, and includes all the various formats of advertising on those platforms; net ad revenues after companies pay traffic acquisition costs (TAC) to partner sites.

Supplementary notes

* Forecast.
Alibaba includes Youku Tudou, Facebook includes Instagram, Google includes YouTube.

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Statistics on " Amazon advertising in the United States "

Statistics on Amazon advertising in the United States

Overview

3

Advertising

6

Market perspective

6

Prime Day

6

Competitors

5

Consumer perspective

8

Further related statistics

8
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