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Ad-selling companies worldwide: digital advertising market share 2016-2019
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Ad-selling companies worldwide: digital advertising market share 2016-2019
Net digital advertising revenue share of major ad-selling online companies worldwide from 2016 to 2019
The statistic presents net digital advertising market share of major ad-selling companies worldwide in 2016 as well as a forecast thereof for the period 2017 to 2019. In 2016, Yahoo's share of global digital advertising revenues amounted to 1.6 percent.
Net digital advertising revenue share of major ad-selling online companies worldwide from 2016 to 2019
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Description
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The statistic presents net digital advertising market share of major ad-selling companies worldwide in 2016 as well as a forecast thereof for the period 2017 to 2019. In 2016, Yahoo's share of global digital advertising revenues amounted to 1.6 percent.
Show more- Show sources information
- Show publisher information
- Release date
- March 2017
- Region
- Worldwide
- Survey time period
- 2016
- Special properties
- includes advertising that appears on desktop and laptop computers as well as mobile phones and tablets and other internet-connected devices, and includes all the various formats of advertising on those platforms; net ad revenues after companies pay traffic acquisition costs (TAC) to partner sites.
- Supplementary notes
-
* Forecast.
** Includes ad revenue from Alibaba's core commerce operations and Youku Tudou.
*** Includes ad revenue from LinkedIn.
Source
- Show sources information
- Show publisher information
- Release date
- March 2017
More information
- Region
- Worldwide
- Survey time period
- 2016
- Special properties
- includes advertising that appears on desktop and laptop computers as well as mobile phones and tablets and other internet-connected devices, and includes all the various formats of advertising on those platforms; net ad revenues after companies pay traffic acquisition costs (TAC) to partner sites.
- Supplementary notes
-
* Forecast.
** Includes ad revenue from Alibaba's core commerce operations and Youku Tudou.
*** Includes ad revenue from LinkedIn.
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Statistics on "Digital advertising in the U.S."
- Global overview
The most important statistics
- Digital advertising spending worldwide from 2015 to 2017 (in billion U.S. dollars)Digital ad spend worldwide 2015-2017
- Internet advertising spending worldwide from 2010 to 2021, by type (in million U.S. dollars)Global internet advertising spending 2010-2021, by type
- Change in digital advertising spending worldwide from 2016 to 2019, by formatDigital ad spend growth 2016-2019, by format
- Digital advertising spending in selected countries worldwide in 2018 (in billion U.S. dollars)Digital Market Outlook: digital advertising revenue in selected countries 2018
- Consumer trust in advertising worldwide from 2007 to 2015, by ad formatConsumer trust in different types of advertising worldwide 2007-2015
- U.S. overview
The most important statistics
- Internet advertising spending in the United States in 2016 and 2021 (in billion U.S. dollars)Internet ad spend in the U.S. 2016-2021
- Digital advertising revenue in the United States from 2015 to 2021, by device (in million U.S. dollars)Digital Market Outlook: digital ad revenue in the U.S. 2015-2021, by device
- Online/digital advertising spending in the United States in 2019, by medium (in billion U.S. dollars)Online/digital advertising spending in the U.S. 2019, by medium
- Advertising spending vs. consumer time spent in the United States in 2017, by mediumMedia ad spend vs. time spent in the U.S. in 2017
- Change in digital marketing spending and traditional advertising according to CMOs in the United States from 2012 to 2018Change in digital vs. traditional marketing budgets as per U.S. CMOs 2012-2018
- Distribution of digital advertising spending in the United States as of June 2018, by industryDistribution of U.S. digital ad spend 2018, by industry
- Digital advertising spending in the United States from 2017 to 2023, by format (in million U.S. dollars)Digital Market Outlook: digital advertising revenue in the U.S. 2017-2023, by format
- Growth of digital advertising revenue in the United States in 2018 and 2019, by formatGrowth of digital advertising revenue in the U.S. 2018-2019, by format
- Ad selling & sellers
The most important statistics
- Net digital display ad revenue in the United States from 2016 to 2019, by company (in billion U.S. dollars)Digital display ad revenue in the U.S. 2016-2019, by company
- Selected online companies ranked by total digital advertising revenue from 2012 to 2017 (in billion U.S. dollars)Digital advertising revenue of leading online companies 2012-2017
- Distribution of online advertising revenue in the United States from 2004 to 2017, by pricing modelOnline advertising revenue in the U.S. from 2004 to 2017, by pricing model
- Average advertising revenue per user (AARPU) of selected media companies and online publishers in the United States from 2016 to 2020 (in U.S. dollars)U.S. average AARPU of media companies and publishers 2016-2020
- Worldwide net digital advertising revenues of Google from 2014 to 2018 (in billion U.S. dollars)Global Google digital advertising revenues 2014-2018
- Facebook's global revenue as of 4th quarter 2018, by segment (in million U.S. dollars)Facebook: worldwide quarterly revenue 2010-2018, by segment
- Distribution of Twitter's annual revenues from 2010 to 2018, by segmentDistribution of Twitter's annual revenues 2010-2018, by segment
- Net digital advertising revenues of Amazon in the United States from 2016 to 2019 (in billion U.S. dollars)Net U.S. digital advertising revenues of Amazon 2016-2019
- Effectiveness
The most important statistics
- Share of marketers worldwide who think digital and offline campaigns are important to their overall marketing efforts as of May 2018, by business typeDigital vs. offline marketing campaigns importance worldwide 2018, by business type
- Most effective digital marketing techniques according to marketers worldwide in 2018Most effective digital marketing techniques 2018
- Return on advertising spending (ROAS) per dollar invested in the United States in 2018, by medium (in U.S. dollars)Ad spend ROI in the U.S. 2018, by medium
- How much more positively or negatively do you view a brand that is being advertised around offensive content online?Influence of offensive online content on image of brands advertised nearby 2017
- Influence of advertising placed around relevant online content on consumer perception of brands in the United States as of 2nd quarter 2018Influence of relevant advertising on consumer brand perception in the U.S. 2018
- Influence of advertising perception on ad blocking usage in the United States as of the 2nd quarter 2018Influence of advertising perception on ad blocking usage in the U.S. 2018
- Share of consumers who have purchased products after seeing an ad on the internet in the United States as of September 2017U.S. consumers who purchased products after seeing an internet ad in 2017
- Display advertising in-target rates in the United States in 2nd quarter 2017, by device and industryDisplay ad in-target rates in the U.S. in Q2 2017, by device & vertical
- Customer perceptions
The most important statistics
- Consumer favorability towards selected types of ads in the United States as of September 2017Consumer attitudes towards selected advertising types in the U.S. 2017
- Attitudes of internet users towards advertising on websites and in online video in the United States as of 2nd quarter 2018Internet user attitudes to online ads in the U.S. 2018
- View on relevance of online advertising according to consumers in the United States as of March 2018, by age groupOpinions on online advertising relevance in the U.S. 2018, by age group
- Leading types of ads perceived as well targeted by consumers in the United States as of September 2017Leading types of ads seen as well targeted by U.S. consumers in 2017
- Leading types of ads perceived as entertaining by consumers in the United States as of September 2017Leading types of ads seen as entertaining by U.S. consumers in 2017
- Reasons for using ad blockers according to internet users in the United States as of May 2017Ad blocking reasons in the U.S. in 2017
- Influence of advertising perception on ad blocking usage in the United States as of the 2nd quarter 2018Influence of advertising perception on ad blocking usage in the U.S. 2018
- Ad receptivity among television and over-the-top (OTT) service viewers in the United States as of August 2018Attitudes towards ads among TV and OTT viewers in the U.S. 2018
Popular Related Keywords
- market share
- ad revenue
- advertiser
- digital advertising
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Further Content: Statistics, Studies, and Topic Pages
Statistics
- Digital display ad market share of major ad-selling companies in the U.S. 2016-2019
- Digital display ad revenue growth in the U.S. 2016-2019, by company
- Desktop display ad spend in the U.S. 2014-2019
- Social ad revenue growth in the U.S. 2015-2018
- Digital advertising's share of total advertising market in the Nordic countries 2016
- Digital advertising revenue in India from 2007 to 2021
- Forecasted digital advertising revenue in selected Nordic countries 2021
- Digital and print advertising revenue of U.S. newspapers 2003-2014
- Leading internet advertisers in Russia 2014
- Canada: internet ad revenue 2003-2018
- Digital publisher advertising revenue growth in the United Kingdom (UK) Q1-Q3 2013
- RTB digital ad revenues in the U.S. 2013-2018, by channel
- Radio ad revenue in the U.S. 2009-2015, by source
- U.S. Amazon digital advertising revenue growth 2016-2019
- Global Amazon digital advertising revenue growth 2016-2019
- Global Amazon digital advertising revenues 2015-2018
- Twitter: share of U.S. digital display ad revenues 2016-2019
- Digital advertising revenue of morning newspapers in Sweden 2017
Studies
- Digital advertising in Europe
- Digital advertising in the U.S.
- Digital advertising in Canada
- Digital advertising formats in the U.S.
- Digital advertising in the United Kingdom (UK)
- Advertising in Italy
- Advertising in the Netherlands
- E-mail marketing in the United Kingdom (UK)
- Advertising in Turkey
- Programmatic advertising
- Ad blocking
- Full Year 2017 Podcast Ad Revenue Study
- Advertising in North America
- IAB Podcast Ad Revenue Study
- Advertising market in the U.S.
Statistics on "Digital advertising in the U.S."
- Digital advertising spending worldwide from 2015 to 2017 (in billion U.S. dollars)
- Internet advertising spending worldwide from 2010 to 2021, by type (in million U.S. dollars)
- Change in digital advertising spending worldwide from 2016 to 2019, by format
- Digital advertising spending in selected countries worldwide in 2018 (in billion U.S. dollars)
- Consumer trust in advertising worldwide from 2007 to 2015, by ad format
- Internet advertising spending in the United States in 2016 and 2021 (in billion U.S. dollars)
- Digital advertising revenue in the United States from 2015 to 2021, by device (in million U.S. dollars)
- Online/digital advertising spending in the United States in 2019, by medium (in billion U.S. dollars)
- Advertising spending vs. consumer time spent in the United States in 2017, by medium
- Change in digital marketing spending and traditional advertising according to CMOs in the United States from 2012 to 2018
- Distribution of digital advertising spending in the United States as of June 2018, by industry
- Digital advertising spending in the United States from 2017 to 2023, by format (in million U.S. dollars)
- Growth of digital advertising revenue in the United States in 2018 and 2019, by format
- Podcast advertising revenue in the United States from fiscal year 2016 to 2020 (in million U.S. dollars)
- Revenue of digital advertising agencies in the United States from 2013 to 2018 (in billion U.S. dollars)
- Leading internet display advertisers in the United States in 2017, by ad spend (in million U.S. dollars)
- Net digital display ad revenue in the United States from 2016 to 2019, by company (in billion U.S. dollars)
- Selected online companies ranked by total digital advertising revenue from 2012 to 2017 (in billion U.S. dollars)
- Distribution of online advertising revenue in the United States from 2004 to 2017, by pricing model
- Average advertising revenue per user (AARPU) of selected media companies and online publishers in the United States from 2016 to 2020 (in U.S. dollars)
- Worldwide net digital advertising revenues of Google from 2014 to 2018 (in billion U.S. dollars)
- Facebook's global revenue as of 4th quarter 2018, by segment (in million U.S. dollars)
- Distribution of Twitter's annual revenues from 2010 to 2018, by segment
- Net digital advertising revenues of Amazon in the United States from 2016 to 2019 (in billion U.S. dollars)
- Pinterest advertising revenue in the United States from 2016 to 2020 (in million U.S. dollars)
- Share of marketers worldwide who think digital and offline campaigns are important to their overall marketing efforts as of May 2018, by business type
- Most effective digital marketing techniques according to marketers worldwide in 2018
- Return on advertising spending (ROAS) per dollar invested in the United States in 2018, by medium (in U.S. dollars)
- How much more positively or negatively do you view a brand that is being advertised around offensive content online?
- Influence of advertising placed around relevant online content on consumer perception of brands in the United States as of 2nd quarter 2018
- Influence of advertising perception on ad blocking usage in the United States as of the 2nd quarter 2018
- Share of consumers who have purchased products after seeing an ad on the internet in the United States as of September 2017
- Display advertising in-target rates in the United States in 2nd quarter 2017, by device and industry
- Share of mobile display ads leading to selected industry landing pages in the United States in 2017
- Consumer favorability towards selected types of ads in the United States as of September 2017
- Attitudes of internet users towards advertising on websites and in online video in the United States as of 2nd quarter 2018
- View on relevance of online advertising according to consumers in the United States as of March 2018, by age group
- Leading types of ads perceived as well targeted by consumers in the United States as of September 2017
- Leading types of ads perceived as entertaining by consumers in the United States as of September 2017
- Reasons for using ad blockers according to internet users in the United States as of May 2017
- Ad receptivity among television and over-the-top (OTT) service viewers in the United States as of August 2018
- Net digital display ad market share of major ad-selling companies in the United States from 2016 to 2019
- Change in net digital display ad revenue in the United States from 2016 to 2019, by company
- Desktop display advertising spending in the United States from 2014 to 2019 (in billion U.S. dollars)
- Change in social network advertising revenue in the United States from 2015 to 2018
- Share of digital advertising of total advertising market in selected Nordic countries in 2016
- Digital advertising revenue in India from 2007 to 2021 (in billion Indian rupees)
- Forecasted digital advertising revenue in selected Nordic countries in 2021 (in million euros)
- Digital and print advertising revenue of U.S. newspapers from 2003 to 2014 (in billion U.S. dollars)
- Leading internet advertisers in Russia in 2014, based on advertising spending (in billion Russian rubles)
- Internet advertising revenue in Canada from 2003 to 2018 (in million Canadian dollars)
- Digital publisher advertising revenue growth year-on-year in the United Kingdom (UK) from 1st to 3rd quarter 2013
- Real-time bidding digital advertising revenues in the United States from 2013 to 2018, by channel (in billion U.S. dollars)
- Radio advertising revenue in the United States from 2009 to 2015, by source (in million U.S. dollars)
- Annual growth of Amazon's net advertising revenues in the United States from 2016 to 2019
- Annual growth of Amazon's net digital advertising revenues worldwide from 2016 to 2019
- Worldwide net digital advertising revenue of Amazon from 2015 to 2018 (in billion U.S. dollars)
- Net digital display ad revenues of Twitter as percentage of total digital display ad revenues in the United States from 2016 to 2019
- Digital advertising revenue of morning newspapers in Sweden in 2nd quarter 2017 (in million SEK)
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