In 2021, Google's share of digital advertising revenues worldwide was projected to amount to 28.6 percent. Facebook followed with a projected digital ad revenue share of 23.7 percent, while Alibaba came in third with an expected 8.7 percent. The fastest growth has been that of Amazon, who saw its global digital ad revenue share surge from 3.8 percent in 2019 to 5.2 percent in 2020, with a value of 7.1 percent projected for 2023.
Net digital advertising revenue share of major ad-selling online companies worldwide from 2016 to 2023
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Statistics on Amazon advertising in the United States
Overview
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Advertising
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- Premium Statistic Digital retail media ad spend in the U.S. 2019-2023
- Premium Statistic Global Amazon advertising revenue 2019-2022
- Premium Statistic Growth of Amazon ad sales worldwide 2020-2022
- Premium Statistic U.S. Amazon net digital advertising revenue 2019-2023
- Premium Statistic U.S. Amazon digital advertising revenue growth 2019-2023
- Premium Statistic U.S. Amazon digital advertising revenue 2018-2021, by format
Market perspective
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- Premium Statistic Monthly ad spend on Amazon according to U.S. retailers 2021
- Premium Statistic Ad types used in retail Amazon advertising in the U.S. 2021
- Premium Statistic Amazon ad solutions driving highest ROAS in the U.S. 2020-2021
- Premium Statistic Average ROAS from Amazon advertising according to U.S. brands 2021
- Premium Statistic Leading goals for Amazon advertising in the U.S. 2021
- Premium Statistic Changes in spending on digital platforms by marketers worldwide 2023
Prime Day
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- Premium Statistic Change in Amazon Prime Day ad spend in the U.S. 2020-2022
- Premium Statistic Change in Amazon Prime Day ad spend in the U.S. 2022, by category
- Premium Statistic Change in Amazon Prime Day ad impressions in the U.S. 2021, by category
- Premium Statistic Share of Amazon ad spend leading up to Prime Day U.S. 2020, by media
- Premium Statistic Share of Amazon ad spend leading up to Prime Day U.S. 2020, by product
- Premium Statistic Leading sources of Prime Day information for Prime Day shoppers U.S. 2020
Competitors
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- Premium Statistic Ad revenue of major digital ad sellers worldwide 2022
- Premium Statistic Digital advertising market share of major companies worldwide 2016-2023
- Premium Statistic Ad revenue of selected major retailers 2022
- Premium Statistic Digital ad revenue share in the U.S. 2019-2023, by company
- Premium Statistic Usage of digital retail advertising in the U.S. 2021, by platform
Consumer perspective
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- Basic Statistic ACSI - U.S. customer satisfaction with Amazon.com as of 2021
- Premium Statistic Opinions about Amazon sponsored ads in the U.S. 2021
- Premium Statistic Suggested items that are clicked on from an Amazon product page in the U.S. 2021
- Premium Statistic Shopping events that drive the most sales on Amazon in the United States 2021
- Premium Statistic Leading sources of shopping inspiration for digital buyers in the U.S. 2021
- Premium Statistic Most common online purchases by brand in the U.S. 2022
- Premium Statistic Online behavior vs. ad spend in the U.S. 2020, by property type
- Premium Statistic Effectiveness of ads on the open web vs. within walled gardens in the U.S. 2020
Further related statistics
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- Digital display ad revenue growth in the U.S. 2016-2019, by company
- Digital ad spend in the Nordics 2021, by country
- Social ad revenue growth in the U.S. 2015-2018
- Growth of Amazon ad sales worldwide 2020-2022
- Radio ad revenue in the U.S. 2009-2015, by source
- RTB digital ad revenues in the U.S. 2013-2018, by channel
- Internet ad revenue in South Korea 2016-2022, by format
- Year-on-year change in ad revenues of TV stations in Poland 2022
Further Content: You might find this interesting as well
Statistics
- Digital display ad revenue growth in the U.S. 2016-2019, by company
- Digital ad spend in the Nordics 2021, by country
- Social ad revenue growth in the U.S. 2015-2018
- Growth of Amazon ad sales worldwide 2020-2022
- Radio ad revenue in the U.S. 2009-2015, by source
- RTB digital ad revenues in the U.S. 2013-2018, by channel
- Internet ad revenue in South Korea 2016-2022, by format
- Year-on-year change in ad revenues of TV stations in Poland 2022
TheStreet. (August 30, 2021). Net digital advertising revenue share of major ad-selling online companies worldwide from 2016 to 2023 [Graph]. In Statista. Retrieved March 29, 2023, from https://www.statista.com/statistics/290629/digital-ad-revenue-share-of-major-ad-selling-companies-worldwide/
TheStreet. "Net digital advertising revenue share of major ad-selling online companies worldwide from 2016 to 2023." Chart. August 30, 2021. Statista. Accessed March 29, 2023. https://www.statista.com/statistics/290629/digital-ad-revenue-share-of-major-ad-selling-companies-worldwide/
TheStreet. (2021). Net digital advertising revenue share of major ad-selling online companies worldwide from 2016 to 2023. Statista. Statista Inc.. Accessed: March 29, 2023. https://www.statista.com/statistics/290629/digital-ad-revenue-share-of-major-ad-selling-companies-worldwide/
TheStreet. "Net Digital Advertising Revenue Share of Major Ad-selling Online Companies Worldwide from 2016 to 2023." Statista, Statista Inc., 30 Aug 2021, https://www.statista.com/statistics/290629/digital-ad-revenue-share-of-major-ad-selling-companies-worldwide/
TheStreet, Net digital advertising revenue share of major ad-selling online companies worldwide from 2016 to 2023 Statista, https://www.statista.com/statistics/290629/digital-ad-revenue-share-of-major-ad-selling-companies-worldwide/ (last visited March 29, 2023)
Net digital advertising revenue share of major ad-selling online companies worldwide from 2016 to 2023 [Graph], TheStreet, August 30, 2021. [Online]. Available: https://www.statista.com/statistics/290629/digital-ad-revenue-share-of-major-ad-selling-companies-worldwide/