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Advertising receptivity worldwide 2014, by country

Screen media advertising receptivity* in selected countries worldwide as of March 2014

Advertising receptivity worldwide 2014, by country This graph shows data on screen media advertising receptivity in selected countries worldwide as of March 2014. Advertising receptivity is an average of ad favorability (respondents who are very or somewhat favorable towards ads in a particular medium) and attention (respondents who pay at least some attention towards ads in a particular medium). As of March 2014, screen media ad receptivity was at 49 percent in India.
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Screen media advertising receptivity* in selected countries worldwide as of March 2014

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This graph shows data on screen media advertising receptivity in selected countries worldwide as of March 2014. Advertising receptivity is an average of ad favorability (respondents who are very or somewhat favorable towards ads in a particular medium) and attention (respondents who pay at least some attention towards ads in a particular medium). As of March 2014, screen media ad receptivity was at 49 percent in India.
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