Share of the leading direct selling markets worldwide 2018

Published by Liam O'Connell, Jul 24, 2019
This statistic depicts the share of the leading direct selling markets worldwide as of 2018. As of 2018, the leading direct selling markets were the United States and China, who both held a market share of 18 percent.

Share of the leading direct selling markets worldwide as of 2018

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Release date

June 2019

Region

Worldwide

Survey time period

2012 to 2018

Supplementary notes

Figures are based on DSA member companies unless otherwise noted. Figures are expressed as percentages of estimated retail sales, excluding VAT. Percentages may not sum to 100 percent due to rounding.
* Figures are based on the entire industry (i.e., DSA member and non-member companies).

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