This statistic shows the affects of consumers writing reviews on sites, such as Yelp and TripAdvisor, on restaurants according to professional chefs as of October 2013. During the survey, 52 percent of the respondents stated that negative reviews are damaging to customer traffic and sales.
How do online reviews by consumers on sites like Yelp and TripAdvisor affect restaurants?
This statistic shows the affects of consumers writing reviews on sites, such as Yelp and TripAdvisor, on restaurants according to professional chefs as of October 2013. During the survey, 52 percent of the respondents stated that negative reviews are damaging to customer traffic and sales.
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| Share of respondents | |
|---|---|
| Negative reviews are damaging to customer traffic and sales | 52% |
| Positive reviews mainly attract first-time visitors | 48% |
| Online reviews are more important than newspaper/magazine reviews | 37% |
| Consumers don't trust online reviews | 11% |
| Online reviews only matter to younger consumers | 9% |
| Online reviews don't have much of an impact | 6% |
| Don't know | 10% |
© Statista 2018
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