Most popular frozen treats restaurants in the U.S. 2015

This statistic shows the most popular limited-service frozen treats restaurants in the United States in 2015. During the survey, Ben & Jerry's ranked first in the frozen treats segment with an overall score of 73.4 percent.

Most popular limited-service frozen treats restaurants in the United States in 2015*

Characteristic	Score***
Ben & Jerry's	73.4%
Häagen-Dazs	70.9%
Bruster's Real Ice Cream	65.6%
Red Mango**	64.7%
Baskin-Robbins	64.2%
Marble Slab Creamery**	62.5%
Rita's Italian Ice	61%
Cold Stone Creamery	59.9%
Braum's Ice Cream and Dairy Stores	58.2%
Carvel	54.4%

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Release date

April 2016

More information

Region

United States

Survey time period

2015

Number of respondents

4,805 respondents

Method of interview

Online survey

Supplementary notes

* The Consumer Picks 2016 survey yielded a total of 37,339 customer ratings. Multiple answers were possible.
** 120 -149 responses.
*** Average of attribute scores weighted by attribute importance. Attributes used in this statistic were: atmosphere, cleanliness, craveability, food quality, likelihood to recommend, menu variety, reputation, service and value.

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