Branded videos: global viewership 2013, by gender

Published by Statista Research Department, Mar 27, 2014
This statistic shows the percentage of global internet users who watch branded videos as of 4th quarter 2013, by gender. During the survey period, it was found that 29 percent of male internet users were watching branded online videos. Overall, 26 percent of internet users worldwide watched branded video content.

Percentage of global internet users who watch branded videos as of 4th quarter 2013, by gender

© Statista 2023
Download
Show detailed source information?
Register for free
Already a member?
Log in
Source

Use Ask Statista Research Service

Release date

March 2014

Region

Worldwide

Survey time period

4th quarter 2013

Age group

16 to 64 years

Supplementary notes

Survey question: "Which of the following brand-related actions have you done in the past month?" "Watch branded videos"

Citation formats
Statista Accounts: Access All Statistics. Starting from $588 USD / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account.

Starter Account
The ideal entry-level account for individual users
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references
$69 USD $49 USD / Month *
in the first 12 months
Professional Account
Full access

Business Solutions including all features.

* Prices do not include sales tax.

Other statistics that may interest you

The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you

Global overview

8

Mobile video advertising

8

Mobile video viewing

7

General device usage

4

Further related statistics

9

Further Content: You might find this interesting as well

Statistics

Topics

Video advertising and marketing in the U.S.Online video usage in the United StatesDigital advertising in the U.S.Digital advertising formats in the U.S.Video advertising and marketing worldwide
Statista Accounts: Access All Statistics. Starting from $588 USD / Year
Learn more about how Statista can support your business.
Menu