ITV advertising revenue distributed by industry category in the United Kingdom (UK) in 2016

ITV advertising revenue category distribution in the United Kingdom (UK) 2016 This statistic displays the category analysis of ITV advertising revenue in the United Kingdom in 2016. Retail, entertainment & leisure and finance category revenues were highest in 2016. Retail accounted for 20 percent of ad revenue in 2016.
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Share of advertising revenue
Retail20%
Entertainment & Leisure10%
Finance9%
Food8%
Cosmetics & Toiletries7%
Cars & Car Dealers6%
Publishing & Broadcasting6%
Airlines, Travel & Holidays5%
Telecommunications4%
Household Stores4%
Other21%
Share of advertising revenue
Retail20%
Entertainment & Leisure10%
Finance9%
Food8%
Cosmetics & Toiletries7%
Cars & Car Dealers6%
Publishing & Broadcasting6%
Airlines, Travel & Holidays5%
Telecommunications4%
Household Stores4%
Other21%
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Description Source More information
This statistic displays the category analysis of ITV advertising revenue in the United Kingdom in 2016. Retail, entertainment & leisure and finance category revenues were highest in 2016. Retail accounted for 20 percent of ad revenue in 2016.
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Release date
March 2017
Region
United Kingdom
Survey time period
2016

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