Social media sales channel use among retailers in the United Kingdom (UK) 2011-2013

This statistic shows the share of retailers using social media sales channels in the United Kingdom from 2011 to 2013. The percentage of retailers using social media sales channels was at a low of 28 percent in 2012, but increased in 2013. Use of call center sales channels was more common.

Share of retailers using social media sales channels in the United Kingdom (UK) from 2011 to 2013*

Share of respondents
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Sources

Release date

March 2014

Region

United Kingdom

Survey time period

2011 to 2013**

Number of respondents

143 respondents

Special properties

retailers

Method of interview

Online survey

Supplementary notes

* The original survey question was: "Which customer sales channels are you currently using?"
** Date of most recent survey was September 10 to October 9, 2013. Date and methodology of previous surveys not provided.

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