This statistic shows the largest advertising categories in Brazil in 2018. The retail sector ranked first, spending almost 27 billion Brazilian reals on advertising in Brazil in the presented year (approximately seven billion U.S. dollars at December 31, 2018 exchange rates).
Leading advertising categories in Brazil in 2018, by advertising spending
(in billion Brazilian reals)
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Kantar Ibope Media. (May 6, 2019). Leading advertising categories in Brazil in 2018, by advertising spending (in billion Brazilian reals) [Graph]. In Statista. Retrieved February 11, 2025, from https://www.statista.com/statistics/301045/advertising-categories-brazil/?__sso_cookie_checker=failed
Kantar Ibope Media. "Leading advertising categories in Brazil in 2018, by advertising spending (in billion Brazilian reals)." Chart. May 6, 2019. Statista. Accessed February 11, 2025. https://www.statista.com/statistics/301045/advertising-categories-brazil/?__sso_cookie_checker=failed
Kantar Ibope Media. (2019). Leading advertising categories in Brazil in 2018, by advertising spending (in billion Brazilian reals). Statista. Statista Inc.. Accessed: February 11, 2025. https://www.statista.com/statistics/301045/advertising-categories-brazil/?__sso_cookie_checker=failed
Kantar Ibope Media. "Leading Advertising Categories in Brazil in 2018, by Advertising Spending (in Billion Brazilian Reals)." Statista, Statista Inc., 6 May 2019, https://www.statista.com/statistics/301045/advertising-categories-brazil/?__sso_cookie_checker=failed
Kantar Ibope Media, Leading advertising categories in Brazil in 2018, by advertising spending (in billion Brazilian reals) Statista, https://www.statista.com/statistics/301045/advertising-categories-brazil/?__sso_cookie_checker=failed (last visited February 11, 2025)
Leading advertising categories in Brazil in 2018, by advertising spending (in billion Brazilian reals) [Graph], Kantar Ibope Media, May 6, 2019. [Online]. Available: https://www.statista.com/statistics/301045/advertising-categories-brazil/?__sso_cookie_checker=failed
