Scented products usage by user type GB 2014-2020

This statistic shows the frequency of air fresheners, scented candles and fabric freshener usage in Great Britain from 2014 to 2020. In 2020, an estimated 5.05 million people were heavy scented product users.

Number of people using air fresheners, scented candles and fabric fresheners in Great Britain from 2014 to 2020, by user type (in 1,000s)

User type*	Heavy users	Medium users	Light users
-	-	-	-
-	-	-	-
-	-	-	-
-	-	-	-
-	-	-	-
-	-	-	-
-	-	-	-

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Release date

June 2021

More information

Region

United Kingdom (Great Britain)

Survey time period

2014 to 2020

Number of respondents

24,024 respondents

Age group

15 years and older

Method of interview

Computer-assisted web interviews (CAWI)

Supplementary notes

* The source indicates:
- Heavy users consumed scented products "packs in last year: 13 or more" or "packs in last year: 10 - 12"
- Medium users consumed scented products either "packs in last year: 7 - 9" or "packs in last year: 5 - 6"
- Light users consumed scented products either "packs in last year: 3 - 4" or "packs in last year: 2 or less"

Figures estimated by the source on the basis of survey responses.

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