Online advertising expenses in Japan 2014-2023

Internet advertising expenditure in Japan from 2014 to 2023

Download
Show detailed source information?
Register for free
Already a member?
Log in
Source

Use Ask Statista Research Service

In cooperation with
Release date

February 2024

Region

Japan

Survey time period

2014 to 2023

Supplementary notes

*Since 2018, digital advertising carried by traditional media companies has been added to the estimates.
**Since 2019, advertising expenditures for merchandise-related EC Platforms have been added to the estimates.

100 Japanese yen equal 0.67 U.S. dollars or 0.61 euros as of March 2024.
Values have been rounded.
Data prior to 2021 come from previous reports.

Citation formats
Statista Accounts: Access All Statistics. Starting from $2,388 USD / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account.

Starter Account
The ideal entry-level account for individual users
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references
$199 USD / Month *
Professional Account
Full access

Business Solutions including all features.

* Prices do not include sales tax.

Statistics on " Digital advertising in Japan "

Other statistics that may interest you Digital advertising in Japan

Overview

6

Advertising categories

6

Leading companies

6

Usage of reporting tools

4

Digital advertising audience

6

Further related statistics

20
Statista Accounts: Access All Statistics. Starting from $2,388 USD / Year
Learn more about how Statista can support your business.