Most popular television specials in 2015, sorted by Twitter audience reach (in millions)

Twitter: audience reach of U.S. TV specials 2015 This statistic provides data on the U.S. television specials with the highest Twitter audience reach during 2015, sorted by average Twitter audience. During this period of time, 13.32 million Twitter users in the United States used the microblogging platform to live-tweet the 57th Annual Grammy Awards. The Oscars were ranked second with an unique U.S. Twitter audience of 13.02 million users.
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Average number of unique Twitter accounts in millions
The 57th Annual Grammy Awards (CBS)13.32
The Oscars (ABC)13.02
2015 MTV Video Music Awards (MTV)11.82
The 72nd Annual Golden Globe Awards (NBC)10.44
2015 American Music Awards (ABC)10.16
2015 Billboard Music Awards (ABC)9.81
State of the Union 2015 (TV Event)9.73
Republican Presidential Candidates Debate (FOX News Channel)9.28
CNN Republican Debate (CNN)9.01
BET Awards 2015 (BET)9
Average number of unique Twitter accounts in millions
The 57th Annual Grammy Awards (CBS)13.32
The Oscars (ABC)13.02
2015 MTV Video Music Awards (MTV)11.82
The 72nd Annual Golden Globe Awards (NBC)10.44
2015 American Music Awards (ABC)10.16
2015 Billboard Music Awards (ABC)9.81
State of the Union 2015 (TV Event)9.73
Republican Presidential Candidates Debate (FOX News Channel)9.28
CNN Republican Debate (CNN)9.01
BET Awards 2015 (BET)9

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Description Source More information
This statistic provides data on the U.S. television specials with the highest Twitter audience reach during 2015, sorted by average Twitter audience. During this period of time, 13.32 million Twitter users in the United States used the microblogging platform to live-tweet the 57th Annual Grammy Awards. The Oscars were ranked second with an unique U.S. Twitter audience of 13.02 million users.
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Release date
December 2015
Region
United States
Survey time period
January 1 to November 30, 2015
Supplementary notes
Unique audience of tweets ascribed to an airing is measured from when the tweets are sent until the end of the broadcast day at 5AM. Data includes new/live airings on Broadcast and National Cable Networks only.

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