Twitter: online buzz of U.S. sports events 2015

This statistic shows leading U.S. sports events on Twitter ranked by average unique audience during 2015, sorted by number of impressions. During this period of time, tweets regarding the 2015 NBA Finals were seen 360.83 million times. The Super Bowl XLIX was ranked first with over 2 billion Twitter impressions during the broadcast.

Most popular sports events in 2015, sorted by impressions

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Release date

December 2015


United States

Survey time period

January 1 to November 30, 2015

Supplementary notes

Nielsen Social measures Tweets in the U.S. from three hours before through three hours after airing, local time. Twitter TV Audience is measured from when the Tweets are sent until the end of the broadcast day at 5 a.m. Includes new/live prime time and late fringe airings on English- and Spanish-language Broadcast and National Cable Networks and excludes programs with less than five telecasts. For episodes that are simulcast on multiple networks, networks are listed alphabetically and metrics reflect the highest Unique Audience across all airing networks, denoted with an asterisk.

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Statistics on "Super Bowl"

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