Consumer attitudes to impulse buying online in the United Kingdom (UK) 2013

Published by Statista Research Department, Apr 8, 2014
This statistic shows the opinion and attitudes of consumers regarding their impulse buying when shopping for groceries online. In December 2013, 9 percent of online grocery shoppers reported thinking they made more impulse purchases when shopping online, versus in a supermarket.

Consumer attitudes to impulse buying online in the United Kingdom (UK) as of December 2013

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Source

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Release date

April 2014

Region

United Kingdom

Survey time period

December 2013

Number of respondents

951 respondents

Age group

16 years and older

Special properties

internet users who shop for groceries online

Method of interview

Online survey

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