Top 25 sporting brands ranked by brand-awareness amongst men in the U.S. 2014

Sporting goods brands ranked by brand awareness* amongst US males in 2014

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Release date

June 2014

Region

United States

Survey time period

March - April 2014

Number of respondents

4,201 respondents

Age group

13 years and older

Special properties

Consumers who have purchased athletic footwear or apparel in the last year

Method of interview

Online panel

Supplementary notes

* Male consumers were asked to recognize brands from a list, and also had the opportunity to mention specific brands in an unaided awareness section of the survey.

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