The statistic shows the most advertised car brands in the United States in 2013, ranked by measured advertising spending. Toyota Motors spent 879 million U.S. dollars advertising its brand Toyota in 2013.
Most advertised car brands in the United States in 2013, by advertising spending
(in million U.S. dollars)
The figures include measured-media advertising spending (source: Kantar Media). Measured media from WPP's Kantar Media based on spending in 19 media: consumer magazines, Sunday magazines, local magazines, business-to-business magazines, local newspapers, national newspapers, free-standing inserts, broadcast network TV, broadcast spot TV, national syndicated TV, network cable TV, network radio, national spot radio, local radio, Spanish-language media (magazines, newspapers, TV networks), outdoor and internet (display advertising; excludes paid search, video and other forms of internet advertising). The figures do not include unmeasured spending, such as direct marketing, promotion, internet paid search, social media and other forms of spending not included in the 19 measured media. For more information, see the methodology.
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Advertising Age. (June 23, 2014). Most advertised car brands in the United States in 2013, by advertising spending (in million U.S. dollars) [Graph]. In Statista. Retrieved October 09, 2024, from https://www.statista.com/statistics/306661/most-advertised-car-brands-in-the-us/
Advertising Age. "Most advertised car brands in the United States in 2013, by advertising spending (in million U.S. dollars)." Chart. June 23, 2014. Statista. Accessed October 09, 2024. https://www.statista.com/statistics/306661/most-advertised-car-brands-in-the-us/
Advertising Age. (2014). Most advertised car brands in the United States in 2013, by advertising spending (in million U.S. dollars). Statista. Statista Inc.. Accessed: October 09, 2024. https://www.statista.com/statistics/306661/most-advertised-car-brands-in-the-us/
Advertising Age. "Most Advertised Car Brands in The United States in 2013, by Advertising Spending (in Million U.S. Dollars)." Statista, Statista Inc., 23 Jun 2014, https://www.statista.com/statistics/306661/most-advertised-car-brands-in-the-us/
Advertising Age, Most advertised car brands in the United States in 2013, by advertising spending (in million U.S. dollars) Statista, https://www.statista.com/statistics/306661/most-advertised-car-brands-in-the-us/ (last visited October 09, 2024)
Most advertised car brands in the United States in 2013, by advertising spending (in million U.S. dollars) [Graph], Advertising Age, June 23, 2014. [Online]. Available: https://www.statista.com/statistics/306661/most-advertised-car-brands-in-the-us/
