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Influence of events on purchase intent in the U.S. 2016

Published by Statista Research Department, Jun 1, 2016
The statistic presents information on the influence of branded events on consumer purchase intent in United States in 2016. The survey stated that 74 percent of the respondents said that they were more likely to purchase products promoted in this manner.

Influence of branded events on consumer purchase intent in the United States in 2016

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Sources

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Release date

June 2016

Region

United States

Survey time period

2016

Special properties

among consumers

Supplementary notes

The source does not provide further survey data (type of survey, a more exact survey date, number of respondents).

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