This statistic presents the results of a survey among U.S. adult consumers. The survey was fielded online by Harris Interactive in March 2014, asking the respondents to rate the importance of the factor 'fiber' when buying foods and beverages. Some 41 percent of U.S. adults indicated to consider the attribute 'fiber' as a somewhat important driver for their food and beverage purchase decisions.
How important is the factor fiber when purchasing foods and beverages?*
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Harris Interactive. (June 10, 2014). How important is the factor fiber when purchasing foods and beverages?* [Graph]. In Statista. Retrieved April 23, 2021, from https://www.statista.com/statistics/308611/us-consumers--rating-of-fiber-when-buying-foods-and-beverages/
Harris Interactive. "How important is the factor fiber when purchasing foods and beverages?*." Chart. June 10, 2014. Statista. Accessed April 23, 2021. https://www.statista.com/statistics/308611/us-consumers--rating-of-fiber-when-buying-foods-and-beverages/
Harris Interactive. (2014). How important is the factor fiber when purchasing foods and beverages?*. Statista. Statista Inc.. Accessed: April 23, 2021. https://www.statista.com/statistics/308611/us-consumers--rating-of-fiber-when-buying-foods-and-beverages/
Harris Interactive. "How Important Is The Factor Fiber When Purchasing Foods and Beverages?*." Statista, Statista Inc., 10 Jun 2014, https://www.statista.com/statistics/308611/us-consumers--rating-of-fiber-when-buying-foods-and-beverages/
Harris Interactive, How important is the factor fiber when purchasing foods and beverages?* Statista, https://www.statista.com/statistics/308611/us-consumers--rating-of-fiber-when-buying-foods-and-beverages/ (last visited April 23, 2021)