Baby Boomers: daily social media usage rate 2013

Daily social media usage among Baby Boomer and Senior internet users in the United States in 2013

Baby Boomers: daily social media usage rate 2013 This statistic presents the percentage of Baby Boomer and Senior internet users who accessed social networking sites every day as of March 2013. Overall, 71 percent of U.S. Baby Boomer survey respondents visited social networking sites on a daily basis.
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Daily social media usage among Baby Boomer and Senior internet users in the United States in 2013

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Share of respondents
Baby Boomers71%
Seniors59%
Share of respondents
Baby Boomers71%
Seniors59%
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This statistic presents the percentage of Baby Boomer and Senior internet users who accessed social networking sites every day as of March 2013. Overall, 71 percent of U.S. Baby Boomer survey respondents visited social networking sites on a daily basis.
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Release date
May 2013
Region
United States
Survey time period
March 2013
Number of respondents
Baby Boomers: n=1,832; Seniors: n = 294
Age group
45 years and older
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