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Chilled soup brands purchased in the United Kingdom (UK) 2014

Chilled soup brands consumers recently bought in the United Kingdom (UK) in April 2014

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Source

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Release date

June 2014

Region

United Kingdom

Survey time period

April 4 to 15, 2014

Number of respondents

522 respondents

Special properties

Quantitative and qualitative methodologies*

Method of interview

Online survey

Supplementary notes

Respondents were asked which brands they had bought in the past 4 weeks.

* Besides the quantitative research method (online questionnaire, 522 respondents), additional qualitative research was conducted in April and May 2014. This comprised of an online forum (April 14 to 18, 2014, with 25 respondents per region aged 25-55) and three accompanied shops per region (accompanying consumers on weekly shopping trips, followed by a face-to-face interviews).

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Statistics on " Soup industry "

Statistics on Soup industry

Overview

4

Retail sales

7

Company and brand facts

8

Consumption

8

Consumption of leading canned or packaged soup brands

3

Consumption of leading dry soup brands

3

Consumption of leading shelf-to-microwave soup brands

3

Further related statistics

16
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