This statistic depicts the generational differences between U.S. adult consumers who were asked about the importance of sugar content in a product when purchasing foods and beverages. The survey was fielded online by Harris Interactive in March 2014. About 62 percent of U.S. Millennials considered the amount of sugar contained in a product as a very or somewhat important driver for their purchasing decision.
Consumers' importance of the factor 'sugar' when making food and beverage purchases in the United States in 2014, by generation
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Harris Interactive. (June 10, 2014). Consumers' importance of the factor 'sugar' when making food and beverage purchases in the United States in 2014, by generation [Graph]. In Statista. Retrieved June 24, 2022, from https://www.statista.com/statistics/310597/us-consumers--importance-of-sugar-when-buying-groceries-by-generation/
Harris Interactive. "Consumers' importance of the factor 'sugar' when making food and beverage purchases in the United States in 2014, by generation." Chart. June 10, 2014. Statista. Accessed June 24, 2022. https://www.statista.com/statistics/310597/us-consumers--importance-of-sugar-when-buying-groceries-by-generation/
Harris Interactive. (2014). Consumers' importance of the factor 'sugar' when making food and beverage purchases in the United States in 2014, by generation. Statista. Statista Inc.. Accessed: June 24, 2022. https://www.statista.com/statistics/310597/us-consumers--importance-of-sugar-when-buying-groceries-by-generation/
Harris Interactive. "Consumers' Importance of The Factor 'sugar' When Making Food and Beverage Purchases in The United States in 2014, by Generation." Statista, Statista Inc., 10 Jun 2014, https://www.statista.com/statistics/310597/us-consumers--importance-of-sugar-when-buying-groceries-by-generation/
Harris Interactive, Consumers' importance of the factor 'sugar' when making food and beverage purchases in the United States in 2014, by generation Statista, https://www.statista.com/statistics/310597/us-consumers--importance-of-sugar-when-buying-groceries-by-generation/ (last visited June 24, 2022)