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Motorcycle dealer opinions of brand price and value in the United Kingdom (UK) 2018

This statistic shows the attitude of several motorcycle dealerships towards the price and value of their product against other brands in the United Kingdom (UK) in spring and autumn 2018. The respondents gave a score out of five. Piaggio group dealers rated their product's value the worst while Harley Davidson dealers gave the highest rating of 4.6 in spring of 2018.
Piaggo group dealers were also the most insecure about future profitability.

How do you rate your product's price and value against other brands?

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Release date

November 2018


United Kingdom

Survey time period


Number of respondents

163 respondents

Special properties

Motorcycle franchise dealers

Method of interview


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Statistics on "Motorcycle industry in the United Kingdom"

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