Number of registered Harley-Davidson bikes in Great Britain 2000-2018

Harley-Davidson registered motorcycle numbers in Great Britain from 2000 to 2018

by N. Sönnichsen, last edited Sep 6, 2019
Number of registered Harley-Davidson bikes in Great Britain 2000-2018 As of 2018, there were 51,451 Harley-Davidson bikes or ‘HOGs’ registered in Great Britain. Figures increased more than threefold since the beginning of the reporting period in 2000. However, growth was noticeably affected by the recession, with numbers stalling between 2009 and 2013. From 2013 onwards the number of ‘HOGs’ in the country rose again. Established in 1903, the U.S. motorcycle brand has become one of the most recognizable in the industry, being particularly known for its distinct style and loyal customer base.

’HOG’ sales

There were over 7,000 ‘HOGs’ sold in the United Kingdom in 2018. The busiest sales month tended to be March, which was unsurprising as the Driver and Vehicle Licensing Agency issued new registration plates then. However, figures for March 2019 were the lowest yet when compared to the same month in all three previous years.

Most profitable markets

The company’s home market is still its most important. In 2017, Harley-Davidson generated nearly two thirds of its annual revenue in the U.S, whereas sales to Europe, the Middle East and Africa accounted for 16.09 percent.
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Harley-Davidson registered motorcycle numbers in Great Britain from 2000 to 2018

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