Display advertising interaction rate in the United Kingdom (UK) 2010-2014

This statistic displays the monthly display advertising interaction rate in the United Kingdom (UK) from October 2010 to April 2014. As of April 2014, the interaction rate in the UK was 1.66 percent for online display ads.

Display advertising interaction rate monthly in the United Kingdom (UK) from October 2010 to April 2014

Interaction rate
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Source

Release date

July 2014

Region

United Kingdom

Survey time period

October 2010 to April 2014

Special properties

Data accessed and published July 2014

Supplementary notes

The source defines interaction rate as: "The ratio of rich media ad interactions to the number of times the ad was displayed."

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Statistics on "Banner advertising in the United Kingdom"

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