This statistic displays the share of respondents who reported exchanging personal information about themselves to receive things like discounts or coupons in the United Kingdom in 2014, broken down by age. In 2014, 35 percent of respondents aged 18 to 24 reported sharing information in exchange for coupons.
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Sharing personal information in exchange for things in the UK 2014, by age
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This statistic displays the share of respondents who reported exchanging personal information about themselves to receive things like discounts or coupons in the United Kingdom in 2014, broken down by age. In 2014, 35 percent of respondents aged 18 to 24 reported sharing information in exchange for coupons.
| 18-24 | 25-34 | 35-44 | 45-54 | 55-64 | 65+ | |
|---|---|---|---|---|---|---|
| - | - | - | - | - | - | - |
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| - | - | - | - | - | - | - |
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| 18-24 | 25-34 | 35-44 | 45-54 | 55-64 | 65+ | |
|---|---|---|---|---|---|---|
| - | - | - | - | - | - | - |
| - | - | - | - | - | - | - |
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| - | - | - | - | - | - | - |
| - | - | - | - | - | - | - |
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Description
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This statistic displays the share of respondents who reported exchanging personal information about themselves to receive things like discounts or coupons in the United Kingdom in 2014, broken down by age. In 2014, 35 percent of respondents aged 18 to 24 reported sharing information in exchange for coupons.
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- Release date
- March 2014
- Region
- United Kingdom
- Survey time period
- February 19-24, 2014
- Number of respondents
- 1,509 respondents
- Age group
- 18 years and older
- Method of interview
- Online panel
More information
- Region
- United Kingdom
- Survey time period
- February 19-24, 2014
- Number of respondents
- 1,509 respondents
- Age group
- 18 years and older
- Method of interview
- Online panel
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Statistics on "Digital marketing in the United Kingdom (UK)"
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- Channel distribution of digital marketing budgets in the United Kingdom (UK) in 2016
- Digital marketing methods ranked by share of companies reporting planned increase or decrease of marketing budget in the United Kingdom (UK) in 2017
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- Priorities and metrics for customer acquisition campaigns used by marketers in the United Kingdom (UK) in 2015
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- Share of individuals who liked or followed companies on social media platforms in the United Kingdom (UK) in 2015, by age group and network
- Leading reasons for interacting with companies on social media platforms in the United Kingdom (UK) in 2015, by network
- E-mail marketing spending at UK companies from 2007 to 2017
- Approximately what proportion of your total sales can you attribute to the e-mail marketing channel?
- How much is the approximate return you get back for every pound spent on e-mail marketing?
- What are your primary objectives for email campaigns?
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- Share of marketers using content marketing in the United Kingdom (UK) from 2012 to 2017
- Perceived effectiveness of content marketing in the United Kingdom (UK) from 2012 to 2016
- What proportion of your company or clients' marketing/media budget goes towards content?
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- Do you plan to do any of the below in the next 12 months?
- Where do you think content marketing will be in five years?*
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- Through which channels do you prefer to be contacted?
- Which channels are you most/least confident sharing your information through?
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