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Distribution of digital video advertising impressions in APAC 2014, by industry
Distribution of digital video advertising impressions in APAC 2014, by industry
Distribution of digital video advertising impressions in the Asia Pacific region from 1st quarter 2014 to 3rd quarter 2014, by industry
by Statista Research Department,
last edited
Nov 14, 2014
The statistic presents the distribution of digital video advertising impressions in the Asia Pacific region from the first quarter of 2014 to the third quarter 2014, by industry. In the last measured quarter, 17 percent of all digital video ads viewed online advertised retail products and services.
Distribution of digital video advertising impressions in the Asia Pacific region from 1st quarter 2014 to 3rd quarter 2014, by industry
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| Q1 2014 | Q2 2014 | Q3 2014 | |
|---|---|---|---|
| CPG/FMCG | 50% | 35% | 34% |
| Retail | 23% | 17% | 22% |
| Non-alcoholic beverages | - | 21% | 11% |
| Auto | 5% | 4% | 6% |
| Pharmeceuticals | - | - | 5% |
| Entertainment | 5% | 4% | 5% |
| Financial services | 3% | 4% | 4% |
| Telecom | 6% | - | 4% |
| E-commerce | - | - | 2% |
| Health care | - | 5% | 2% |
| Internet/ISP | 4% | - | - |
| Other | - | 6% | - |
| Restaurants | 2% | - | - |
| Consumer electronics | - | 2% | - |
| Charity | 1% | - | - |
| Travel | 1% | - | - |
| Q1 2014 | Q2 2014 | Q3 2014 | |
|---|---|---|---|
| CPG/FMCG | 50% | 35% | 34% |
| Retail | 23% | 17% | 22% |
| Non-alcoholic beverages | - | 21% | 11% |
| Auto | 5% | 4% | 6% |
| Pharmeceuticals | - | - | 5% |
| Entertainment | 5% | 4% | 5% |
| Financial services | 3% | 4% | 4% |
| Telecom | 6% | - | 4% |
| E-commerce | - | - | 2% |
| Health care | - | 5% | 2% |
| Internet/ISP | 4% | - | - |
| Other | - | 6% | - |
| Restaurants | 2% | - | - |
| Consumer electronics | - | 2% | - |
| Charity | 1% | - | - |
| Travel | 1% | - | - |
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by Statista Research Department,
last edited
Nov 14, 2014
The statistic presents the distribution of digital video advertising impressions in the Asia Pacific region from the first quarter of 2014 to the third quarter 2014, by industry. In the last measured quarter, 17 percent of all digital video ads viewed online advertised retail products and services.
- Show sources information
- Show publisher information
- Release date
- November 2014
- Region
- APAC
- Survey time period
- Q1 to Q3 2014
- Supplementary notes
-
Percentage points exceeding 100 percent or missing to 100 percent are likely due to rounding.
Figures for Q1 and Q2 2014 were taken from an earlier Videology release.
Source
- Show sources information
- Show publisher information
- Release date
- November 2014
More information
- Region
- APAC
- Survey time period
- Q1 to Q3 2014
- Supplementary notes
-
Percentage points exceeding 100 percent or missing to 100 percent are likely due to rounding.
Figures for Q1 and Q2 2014 were taken from an earlier Videology release.
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Statistics on "Advertising in Asia Pacific"
- Overview
The most important statistics
- Advertising spending in the world's largest ad markets in 2018 (in billion U.S. dollars)Advertising spending in the world's largest ad markets 2018
- Advertising spending in the Asia Pacific region from 2010 to 2021 (in billion U.S. dollars)Advertising spending APAC 2010-2021
- Growth of advertising expenditure in the Asia Pacific region from 2010 to 2021Total ad spending growth APAC 2010-2021
- Distribution of advertising spending in the Asia Pacific region in 2018, by mediumAd spend distribution APAC 2018, by medium
- Share of advertising spending in gross domestic product in selected countries in the Asia Pacific region in 2018Ad spend share in GDP in Asia 2018, by country
- China
The most important statistics
- Advertising spending in China from 2015 to 2020 (in billion U.S. dollars)Advertising spending in China 2015-2020
- Forecasted distribution of advertising spending in China in 2018, by mediumForecasted distribution of ad spend in China 2018, by medium
- Annual online advertising revenue in China from 2013 to 2020 (in billion yuan)Online advertisement revenue in China 2013-2020
- TV advertising revenue in China from 2010 to 2019 (in billion U.S. dollars)China: TV ad revenue 2010-2019
- Digital advertising revenue in China from 2015 to 2021, by format (in million U.S. dollars)Digital Market Outlook: digital advertising revenue in China 2015-2021, by format
- Market volume of mobile advertising in China from 2013 to 2021 (in billion yuan)Total revenue of the mobile advertising market in China 2013-2021
- Singapore
The most important statistics
- Advertising expenditure in Singapore from 2010 to 2018 (in billion U.S. dollars)Advertising spending in Singapore 2010-2018
- Advertising expenditure in Singapore from 2010 to 2018, by medium (in million U.S. dollars)Advertising spending in Singapore 2010-2018, by medium
- Advertising revenue in Singapore in 2017, by medium (in million U.S. dollars)Advertising revenue Singapore 2017, by medium
- Forecasted advertising revenue in Singapore in 2022, by medium (in million U.S. dollars)Forecasted advertising revenue Singapore 2022, by medium
- Digital advertising expenditure as a share of total media ad spending in Singapore from 2015 to 2020Digital advertising spending share of total media ad spending in Singapore 2015-2020
- South Korea
The most important statistics
- Advertising spending in South Korea from 2015 to 2020 (in billion U.S. dollars)Advertising spending in South Korea 2015-2020
- Annual revenue of the advertising industry in South Korea in from 2013 to 2017, by medium (in trillion South Korean won)Revenue of the advertising industry in South Korea 2013-2017, by medium
- Internet advertising revenue in South Korea from 2016 to 2019, by format (in trillion South Korean won)Internet ad revenue in South Korea 2016-2019, by format
- Digital advertising spending in South Korea from 2015 to 2020 (in billion U.S. dollars) South Korea: digital ad spend 2015-2020
- Smart advertising revenue in South Korea from 2016 to 2018, by format (in billion South Korean won)Smart ad revenue in South Korea 2016-2018, by format
- Australia
The most important statistics
- Advertising spending in Australia from 2015 to 2020 (in billion U.S. dollars)Advertising spending in Australia 2015-2020
- Change in advertising spending in Australia from 2015 to 2020Advertising spending growth in Australia 2015-2020
- Distribution of advertising expenditure in Australia in 2016, by mediumAdvertising spending in Australia 2016, by medium
- Digital advertising spending in Australia from 2008 to 2016 (in billion Australian dollars) Australia: digital ad spend 2008-2016
- Mobile internet advertising spending in Australia from 2015 to 2020 (in billion U.S. dollars)Mobile ad spend in Australia 2015-2020
- New Zealand
The most important statistics
- Advertising revenue in New Zealand in 2015 and 2017 (in million New Zealand dollars)Advertising revenue in New Zealand 2015-2017
- Advertising revenue in New Zealand from 2015 to 2016, by media segment (in million New Zealand dollars)Advertising revenue in New Zealand 2015-2017, by media segment
- Distribution of digital advertising spending in New Zealand in 2016, by formatNew Zealand: digital ad spend format market shares 2016
- Digital advertising spending in New Zealand from 2007 to 2016 (in million New Zealand dollars)Digital ad spend in New Zealand 2007-2016
- Mobile advertising spending in New Zealand from 2013 to 2016 (in million New Zealand dollars)Mobile ad spend in New Zealand 2013-2016
- Other markets
The most important statistics
- Advertising spending in Indonesia in 2015 with a forecast for 2016 to 2020 (in billion U.S. dollars)Advertising spending in Indonesia 2015-2020
- Advertising expenditure in Malaysia from 2010 to 2018, by medium (in million U.S. dollars)Advertising spending in Malaysia 2010-2018, by medium
- Advertising expenditure in Thailand from 2010 to 2018 (in million U.S. dollars)Ad spend in Thailand 2010-2018
- Advertising spending in Vietnam from 2004 to 2018 (in million U.S. dollars)Advertising spending in Vietnam 2004-2018
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Further Content: Statistics, Studies, and Topic Pages
Statistics
- Distribution of digital video ad impressions in Australia 2015, by industry
- Digital video advertising impressions in the U.S. 2014, by industry
- Digital video ad impressions in Canada 2013-2017, by industry
- Distribution of digital video advertising impressions in Europe 2016, by industry
- Digital video ad impressions in the U.S. 2013-2014, by place of publishing
- Mobile video ad impressions 2014, by industry
- Leading digital video ad categories in the U.S. 2015, by impressions
- Digital video ad spend Japan 2017-2024, by type
- Digital video ad satisfaction in the U.S. 2016, by ad length
- Completion rates of U.S. digital video ads in 2013, by length
- Digital video advertising spending growth rate in China 2014-2020
- Digital video ad recall in the U.S. 2016
- Italy: video advertising industry turnover 2014-2017
- Italy: time spent watching online videos in 2016, by age group
Studies
- Digital video advertising in the U.S. (DMO)
- Video advertising and marketing
- Digital video advertising in the United Kingdom
- 2019 IAB Video Advertising Spend Report
- IAB 2018 Video Ad Spend Study
- In-App Engagement and Conversion Report 2019
- Digital advertising in Latin America
- Advertising in Poland
- Digital advertising in North America
- Q4 2017 Quarterly Mobile Index
- CrossPlatform Video Advertising Accelerates
- Digital advertising in the U.S.
- Digital advertising formats in the U.S.
- Digital advertising in Europe
- Advertising in Europe
Statistics on "Advertising in Asia Pacific"
- Advertising spending in the world's largest ad markets 2018
- Advertising spending APAC 2010-2021
- Total ad spending growth APAC 2010-2021
- Ad spend distribution APAC 2018, by medium
- Ad spend share in GDP in Asia 2018, by country
- Advertising spending in China 2015-2020
- Forecasted distribution of ad spend in China 2018, by medium
- Online advertisement revenue in China 2013-2020
- China: TV ad revenue 2010-2019
- Digital Market Outlook: digital advertising revenue in China 2015-2021, by format
- Total revenue of the mobile advertising market in China 2013-2021
- Advertising spending in Singapore 2010-2018
- Advertising spending in Singapore 2010-2018, by medium
- Advertising revenue Singapore 2017, by medium
- Forecasted advertising revenue Singapore 2022, by medium
- Digital advertising spending share of total media ad spending in Singapore 2015-2020
- Advertising spending in South Korea 2015-2020
- Revenue of the advertising industry in South Korea 2013-2017, by medium
- Internet ad revenue in South Korea 2016-2019, by format
- South Korea: digital ad spend 2015-2020
- Smart ad revenue in South Korea 2016-2018, by format
- Advertising spending in Australia 2015-2020
- Advertising spending growth in Australia 2015-2020
- Advertising spending in Australia 2016, by medium
- Australia: digital ad spend 2008-2016
- Mobile ad spend in Australia 2015-2020
- Advertising revenue in New Zealand 2015-2017
- Advertising revenue in New Zealand 2015-2017, by media segment
- New Zealand: digital ad spend format market shares 2016
- Digital ad spend in New Zealand 2007-2016
- Mobile ad spend in New Zealand 2013-2016
- Advertising spending in Indonesia 2015-2020
- Advertising spending in Malaysia 2010-2018, by medium
- Ad spend in Thailand 2010-2018
- Advertising spending in Vietnam 2004-2018
- Distribution of digital video ad impressions in Australia 2015, by industry
- Digital video advertising impressions in the U.S. 2014, by industry
- Digital video ad impressions in Canada 2013-2017, by industry
- Distribution of digital video advertising impressions in Europe 2016, by industry
- Digital video ad impressions in the U.S. 2013-2014, by place of publishing
- Mobile video ad impressions 2014, by industry
- Leading digital video ad categories in the U.S. 2015, by impressions
- Digital video ad spend Japan 2017-2024, by type
- Digital video ad satisfaction in the U.S. 2016, by ad length
- Completion rates of U.S. digital video ads in 2013, by length
- Digital video advertising spending growth rate in China 2014-2020
- Digital video ad recall in the U.S. 2016
- Italy: video advertising industry turnover 2014-2017
- Italy: time spent watching online videos in 2016, by age group
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