Promoted tweets: performance metrics in North America 2014

Published by Statista Research Department, Aug 14, 2014
This statistic presents performance metrics of promoted tweets in North America in the first half of 2014. It was found that the average cost per click in May 2014 amounted to 0.23 U.S. dollars.

Performance metrics of promoted tweets in North America in 1st half 2014

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Release date

August 2014

Region

North America

Survey time period

January to June 2014

Special properties

represents activity on the AdParlour platform, broader industy metrics may vary

Supplementary notes

* Includes clicks, follows, replies and retweets.

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