U.S. consumers' comparison of healthfulness: avocados versus apples 2015

The statistic depicts the results of an annual survey conducted by the Hass Avocado Board from April 14 to April 24, 2015. Grocery shoppers in the United States were asked how healthful they consider avocados to be compared to apples. Some 35 percent of U.S. grocery shoppers reported that they consider avocados to be more healthy than apples.

Consumers' consideration of healthfulness of avocados compared to apples in the United States in 2015

Share of respondents
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Release date

June 2015


United States

Survey time period

April 14 to April 24, 2015

Number of respondents

2,409 respondents

Age group

25 years and older

Special properties

grocery shoppers

Method of interview

Online survey

Supplementary notes

The original question ran as follows: "Thinking about the other fruits that you consume and the benefits they provide, do you feel that avocados are more healthy, equally healthy, or less healthy than these fruits?"
* Top 2-box scores: 4 or 5 (more healthy) on a 5-point scale.
** Bottom 2-box: 1 or 2 (less healthy) on a 5-point scale.

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