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U.S. consumers' comparison of healthfulness: avocados versus strawberries 2015

The statistic depicts the results of an annual survey conducted by the Hass Avocado Board from April 14 to April 24, 2015. American grocery shoppers were asked how healthful they consider avocados to be compared to strawberries. Some 9 percent of U.S. grocery shoppers reported that they consider avocados to be less healthy than strawberries.

Consumers' consideration of healthfulness of avocados compared to strawberries in the United States in 2015

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Source

Release date

June 2015

Region

United States

Survey time period

April 14 to April 24, 2015

Number of respondents

2,409 respondents

Age group

25 years and older

Special properties

grocery shoppers

Method of interview

Online survey

Supplementary notes

The original question ran as follows: "Thinking about the other fruits that you consume and the benefits they provide, do you feel that avocados are more healthy, equally healthy, or less healthy than these fruits?"
* Top 2-box scores: 4 or 5 (more healthy) on a 5-point scale.
** Bottom 2-box: 1 or 2 (less healthy) on a 5-point scale.

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