The statistic depicts the results of a survey conducted in November 2012 by A.T. Kearney concerning the amount extra a U.S. shopper is willing to pay for local food. The survey was conducted online among 1,300 men and women 18 years and older. Some 8 percent of respondents said the local product would need to be cheaper for them to purchase it over the standard product.
How much extra are you willing to pay for local food?
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A.T. Kearney. (January 1, 2013). How much extra are you willing to pay for local food? [Graph]. In Statista. Retrieved January 28, 2020, from https://www.statista.com/statistics/317863/amount-extra-us-shoppers-will-pay-for-local-food/
A.T. Kearney. "How much extra are you willing to pay for local food?." Chart. January 1, 2013. Statista. Accessed January 28, 2020. https://www.statista.com/statistics/317863/amount-extra-us-shoppers-will-pay-for-local-food/
A.T. Kearney. (2013). How much extra are you willing to pay for local food?. Statista. Statista Inc.. Accessed: January 28, 2020. https://www.statista.com/statistics/317863/amount-extra-us-shoppers-will-pay-for-local-food/
A.T. Kearney. "How Much Extra Are You Willing to Pay for Local Food?." Statista, Statista Inc., 1 Jan 2013, https://www.statista.com/statistics/317863/amount-extra-us-shoppers-will-pay-for-local-food/
A.T. Kearney, How much extra are you willing to pay for local food? Statista, https://www.statista.com/statistics/317863/amount-extra-us-shoppers-will-pay-for-local-food/ (last visited January 28, 2020)
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