Health and beauty aids segments ad spend share in the U.S. 2017, by medium

Distribution of advertising spending of the health and beauty aids segments in the United States in 2017, by medium

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Release date

October 2018

Region

United States

Survey time period

2017

Special properties

measured media only; five most-advertised health and beauty segments

Supplementary notes

Measured media includes: network TV, spot TV, Spanish-language network TV, cable TV networks, syndicated TV, consumer magazines, Sunday magazines, local magazines, Spanish-language magazines, business publications, national newspapers (New York Times, USA Today, Wall Street Journal), local newspapers, Spanish-language newspapers, network radio, national spot radio, local radio, cinema, internet display, paid search, online video and mobile web.
Values may not add up to 100 percent due to rounding.

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