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Franchised automotive dealers and dealer associations advertising spending in the United States in 2016, by medium (in million U.S. dollars)

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Car dealers ad spend in the U.S. 2016, by medium The statistic above presents a forecast on the franchised automotive dealers and dealer associations advertising spending in the United States in 2016, by medium. The sector was projected to spend 213.17 million U.S. dollars on outdoor advertising in the U.S. The sector's total ad expenditure amounted to 20.76 billion dollars. As of January 2017, there were 18.25 thousand light vehicle dealership outlets in the United States. An average dealership sold 966 new light vehicles in 2015.
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Spending in million U.S. dollars
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Spending in million U.S. dollars
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Description Source More information
The statistic above presents a forecast on the franchised automotive dealers and dealer associations advertising spending in the United States in 2016, by medium. The sector was projected to spend 213.17 million U.S. dollars on outdoor advertising in the U.S. The sector's total ad expenditure amounted to 20.76 billion dollars. As of January 2017, there were 18.25 thousand light vehicle dealership outlets in the United States. An average dealership sold 966 new light vehicles in 2015.
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Release date
July 2016
Region
United States
Survey time period
July 2016
Special properties
forecast / includes franchised dealers, co-ops, and dealer associations

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