This statistic provides information on the key performance indicators (KPIs) used for social media marketing worldwide as of April 2014. During the survey, 47.3 percent of responding executives stated that they used web traffic as a KPI.
Key performance indicators (KPIs) used for social media marketing worldwide as of April 2014
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eMarketer. (August 19, 2014). Key performance indicators (KPIs) used for social media marketing worldwide as of April 2014 [Graph]. In Statista. Retrieved February 07, 2025, from https://www.statista.com/statistics/318768/kpi-social-media-marketing/?__sso_cookie_checker=failed
eMarketer. "Key performance indicators (KPIs) used for social media marketing worldwide as of April 2014." Chart. August 19, 2014. Statista. Accessed February 07, 2025. https://www.statista.com/statistics/318768/kpi-social-media-marketing/?__sso_cookie_checker=failed
eMarketer. (2014). Key performance indicators (KPIs) used for social media marketing worldwide as of April 2014. Statista. Statista Inc.. Accessed: February 07, 2025. https://www.statista.com/statistics/318768/kpi-social-media-marketing/?__sso_cookie_checker=failed
eMarketer. "Key Performance Indicators (Kpis) Used for Social Media Marketing Worldwide as of April 2014." Statista, Statista Inc., 19 Aug 2014, https://www.statista.com/statistics/318768/kpi-social-media-marketing/?__sso_cookie_checker=failed
eMarketer, Key performance indicators (KPIs) used for social media marketing worldwide as of April 2014 Statista, https://www.statista.com/statistics/318768/kpi-social-media-marketing/?__sso_cookie_checker=failed (last visited February 07, 2025)
Key performance indicators (KPIs) used for social media marketing worldwide as of April 2014 [Graph], eMarketer, August 19, 2014. [Online]. Available: https://www.statista.com/statistics/318768/kpi-social-media-marketing/?__sso_cookie_checker=failed