Consumer likelihood of trying a larger Starbucks lunch menu in the U.S. in 2014

How likely would you be to try a lunch menu at Starbucks if more menu options were offered?

by Statista Research Department, last edited Aug 26, 2014
Consumer likelihood of trying a larger Starbucks lunch menu in the U.S. in 2014 This statistic shows the likelihood of consumers to try a lunch menu at Starbucks if more menu options were offered in the United States in 2014. During the survey, 27 percent of respondents said they were somewhat likely to try a lunch menu at Starbucks if the chain offered more options. In 2015, the revenue of Starbucks was 19.16 billion U.S. dollars.
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How likely would you be to try a lunch menu at Starbucks if more menu options were offered?

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Share of respondents
Very likely11%
Somewhat likely 27%
Not at all likely 63%
Share of respondents
Very likely11%
Somewhat likely 27%
Not at all likely 63%
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by Statista Research Department, last edited Aug 26, 2014
This statistic shows the likelihood of consumers to try a lunch menu at Starbucks if more menu options were offered in the United States in 2014. During the survey, 27 percent of respondents said they were somewhat likely to try a lunch menu at Starbucks if the chain offered more options. In 2015, the revenue of Starbucks was 19.16 billion U.S. dollars.
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