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Share of digital coupons that were used as of May 2014, by device

This statistic presents percentage of digital coupons that were actually used by consumers within the past three months, sorted by device. During a May 2014 survey, it was found that 14 percent of U.S. coupon users who had found coupons or promotional offers via computer had used only utilized them once while shopping online or in-store.

How many of the digital coupons or offers that you found using an online device did you ultimately use when shopping?

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Release date

August 2014


United States

Survey time period

May 2014

Number of respondents

500 respondents

Special properties

Consumers who used a digital coupon, offer, or online promotion code in the past three months

Supplementary notes

"How many of the digital coupons, offers, or online promotion codes that you found using a computer/tablet/smartphone on the past three months did you ultimately use while shopping in a store or online?"
Percentages may not add up to 100 percent due to rounding.

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Statistics on "Digital coupons and deals in the United States"

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