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U.S. consumers' reasons for limiting coffee consumption 2016

This statistic shows the results of an online survey conducted by the National Coffee Association (NCA) from January 11 to January 26, 2016. U.S. survey respondents were asked about the reasons for limiting their coffee consumption. Some 19 percent of the respondents indicated they limit their coffee consumption because they do not really enjoy the taste.

Consumers' reasons for limiting coffee consumption in the United States in 2016

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Release date

March 2016


United States

Survey time period

January 11 to January 26, 2016

Number of respondents

2,233 respondents

Age group

18 years and older

Special properties

those who currently drink coffee or have drunk coffee in the past

Method of interview

Online survey

Supplementary notes

The original question ran as follows: 'Some people try to limit how much coffee they drink. For you personally, which if any of the following limit how much coffee you drink?'

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