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Country attraction based on arts and culture 2014

This statistic shows a ranking of selected countries worldwide based on their attractiveness as sources of arts and culture in 2014. The survey was conducted in six countries. Almost half of respondents found France to be most attractive in this respect, with Italy following closely. 31 percent of respondents considered the UK for cultural travel. Culture was among the leading general attractiveness factors for countries worldwide in 2014.

Which three of the following countries do you find most attractive as a source of arts and culture?

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In cooperation with
Release date

July 2014


Worldwide, EU

Survey time period

December 18, 2013 to January 17, 2014

Number of respondents


Age group

18–34 year

Special properties

weighted to relevant national populations

Supplementary notes

* Brazil (n=1,003), China (n=1,007), Germany (n=1,003), India (n=1,006), US (n=1,010), GB (n=1,022).
Countries were selected based on a pre-defined list of the 15 largest world economies.

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Statistics on "Art market in the United Kingdom (UK) "

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