Mobile shopping: browsing vs. buying in the United Kingdom (UK) 2014, by device

This statistic displays the share of respondents reporting having browsed on retailer websites and having made a purchase via mobile device in the United Kingdom (UK) in 2014, by device. Roughly 47 percent of respondents reported having browsed via mobile phone.

Share of respondents browsing on retail websites and buying in the United Kingdom (UK) 2014, by mobile device

Have browsed on retailer websitesHave bought goods from a retailer's website
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Release date



United Kingdom

Survey time period


Number of respondents

2,007 respondents

Age group

18 years and older

Special properties

nationally representative; shoppers

Supplementary notes

* Month of survey not specified by the source. Survey methodology not specified by the source.

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