This statistic shows the share of private label and brand label types of alcohol British shoppers choose most regularly when shopping, according to a survey conducted in December 2012. Consumers who regularly bought alcohol were asked to indicate which type they bought most regularly. The majority tended to buy national brands of alcohol rather than private label. Those who did generally buy private label alcohol tended to choose standard own labels rather than economy/value or premium own labels.
Private and brand share of alcohol chosen most regularly by shoppers in Great Britain in December 2012*
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Food and Drink Innovation Network. (March 13, 2013). Private and brand share of alcohol chosen most regularly by shoppers in Great Britain in December 2012* [Graph]. In Statista. Retrieved January 25, 2025, from https://www.statista.com/statistics/324027/private-label-and-brand-share-of-chosen-alcohol-purchases-uk-great-britain/?__sso_cookie_checker=failed
Food and Drink Innovation Network. "Private and brand share of alcohol chosen most regularly by shoppers in Great Britain in December 2012*." Chart. March 13, 2013. Statista. Accessed January 25, 2025. https://www.statista.com/statistics/324027/private-label-and-brand-share-of-chosen-alcohol-purchases-uk-great-britain/?__sso_cookie_checker=failed
Food and Drink Innovation Network. (2013). Private and brand share of alcohol chosen most regularly by shoppers in Great Britain in December 2012*. Statista. Statista Inc.. Accessed: January 25, 2025. https://www.statista.com/statistics/324027/private-label-and-brand-share-of-chosen-alcohol-purchases-uk-great-britain/?__sso_cookie_checker=failed
Food and Drink Innovation Network. "Private and Brand Share of Alcohol Chosen Most Regularly by Shoppers in Great Britain in December 2012*." Statista, Statista Inc., 13 Mar 2013, https://www.statista.com/statistics/324027/private-label-and-brand-share-of-chosen-alcohol-purchases-uk-great-britain/?__sso_cookie_checker=failed
Food and Drink Innovation Network, Private and brand share of alcohol chosen most regularly by shoppers in Great Britain in December 2012* Statista, https://www.statista.com/statistics/324027/private-label-and-brand-share-of-chosen-alcohol-purchases-uk-great-britain/?__sso_cookie_checker=failed (last visited January 25, 2025)
Private and brand share of alcohol chosen most regularly by shoppers in Great Britain in December 2012* [Graph], Food and Drink Innovation Network, March 13, 2013. [Online]. Available: https://www.statista.com/statistics/324027/private-label-and-brand-share-of-chosen-alcohol-purchases-uk-great-britain/?__sso_cookie_checker=failed
