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Key reasons for planning native advertising campaigns in the United Kingdom (UK) 2014

Published by Statista Research Department, Aug 14, 2014
This statistic displays the key reasons for planning native advertising campaigns as ranked by advertising agencies in the United Kingdom in 2014. Awareness was ranked most important with an average ranking score of 2.1 out of six, closely followed by brand engagement with 2.2 and education with 2.3.

Key reasons for planning native advertising campaigns according to agencies in the United Kingdom (UK) in 2014

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Sources

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Release date

August 2014

Region

United Kingdom

Survey time period

2014**

Supplementary notes

* Respondents were asked to score out of six, where one is most important and six is least important.
** Date of survey not specified.
The source does not specify the number of respondents.

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Statistics on " Native advertising in the United Kingdom (UK) "

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Statistics on Native advertising in the United Kingdom (UK)

Overview

6

Advertising agencies

6

Consumer attitudes

5

Further related statistics

12

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