This statistic presents the digital buyer penetration in Canada as of June 2015, broken down by age group. As of that month, 95 percent of Canadians aged 18 to 34 years had made a purchase online within the past year. The national average at that time was 84 percent.
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Canada: digital buyer penetration 2015, by age
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Digital buyer penetration in Canada as of June 2015, by age group
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This statistic presents the digital buyer penetration in Canada as of June 2015, broken down by age group. As of that month, 95 percent of Canadians aged 18 to 34 years had made a purchase online within the past year. The national average at that time was 84 percent.
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Description
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This statistic presents the digital buyer penetration in Canada as of June 2015, broken down by age group. As of that month, 95 percent of Canadians aged 18 to 34 years had made a purchase online within the past year. The national average at that time was 84 percent.
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- Release date
- November 2015
- In cooperation with:
- Region
- Canada
- Survey time period
- June 12 to18, 2015
- Number of respondents
- 718 respondents
- Age group
- 18 years and older
- Special properties
- online purchase defined as checking out, providing payment information, picking a shipment destination
- Method of interview
- Online survey
- Supplementary notes
- Who made a purchase online via any connected device in the past 12 months.
More information
- Region
- Canada
- Survey time period
- June 12 to18, 2015
- Number of respondents
- 718 respondents
- Age group
- 18 years and older
- Special properties
- online purchase defined as checking out, providing payment information, picking a shipment destination
- Method of interview
- Online survey
- Supplementary notes
- Who made a purchase online via any connected device in the past 12 months.
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