Penetration of music purchasing in Great Britain 2016, by format

This statistic displays the market penetration of music purchasing in Great Britain in 2016, by format. In 2016, 24.9 percent of respondents reported buying albums, while 7.8 percent bought singles.

Market penetration of music purchasing in Great Britain in 2016, by format

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Source

Release date

May 2017

Region

United Kingdom (Great Britain)

Survey time period

2016

Number of respondents

15,000 respondents

Age group

13-79 years

Supplementary notes

* The source indicates, "market penetration is a term used to describe the percentage of the population who have made at least one purchase in the last 12 months."

The source indicates that data from Kantar Worldpanel, "are based on the purchasing trend of 15,000 demographically representative British individuals. The data presented are therefore based on consumer research rather than retail sales records." Type of survey was not specified.

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