Sweden: online grocery shopping reasons 2014

This statistic presents the most common reasons for Swedish internet users to shop for groceries online. During an April 2014 survey it was found that 38 percent of respondents cited convenience as the most popular reason.

Main reasons for Swedish internet users to shop for groceries online as of April 2014

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Source

Release date

May 2014

Region

Sweden

Survey time period

April 2014

Special properties

Online grocery shoppers

Method of interview

Online survey

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Statistics on "E-commerce in Sweden"

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