Use of mobile coupons for marketing purposes in the U.S. 2013-2017

The statistic shows the share of companies using mobile coupons for marketing purposes in the United States in 2013 and 2014 as well as a forecast thereof until 2017. The source projected that the share would grow to 48 percent in 2017, from 32 percent in 2013.

Share of companies using mobile coupons for marketing purposes in the United States from 2013 to 2017

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Source

Release date

August 2015

Region

United States

Survey time period

2013 and 2014

Special properties

among companies with 100+ employees; includes use of any coupons/codes that are accessed via a mobile device through mobile-optimized websites, mobile apps or SMS for marketing purposes

Supplementary notes

* Forecast.

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Statistics on "Mobile advertising and marketing in the U.S."

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