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Importance of communications and media activities in the United Kingdom (UK) 2014

This statistic displays the importance of communications and media activities to users in the United Kingdom (UK) in 2014. In 2014, communicating activities were the most important activity type, followed by reading and browsing activities.

How important are each of these activities to you?*

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Source

Release date

August 2014

Region

United Kingdom

Survey time period

2014

Number of respondents

1,644 respondents

Age group

16 years and older

Supplementary notes

* The original survey question was: "Using a scale from 1 to 10, where 1 means “not at all important” and 10 means “very important”, how important are each of these activities to you?".
Question only asked among those who do each activity - mean scores rebased on everyone, with those who don’t do the activity allocated a zero.

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