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Digital video advertising spending in Japan from 2012 to 2017, by type (in billion Japanese yen)

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Japan: digital video ad spend 2012-2017, by type The timeline shows data on the digital video advertising spending in Japan in 2012 and 2013 as well as a forecast thereof until 2017, by type. The source projected that instream video ad spend would increase from four billion Japanese yen (approximately 37.49 million U.S. dollars) to 64 billion Japanese yen (approximately 599.8 million U.S. dollars) in the presented period.
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Description Source More information
The timeline shows data on the digital video advertising spending in Japan in 2012 and 2013 as well as a forecast thereof until 2017, by type. The source projected that instream video ad spend would increase from four billion Japanese yen (approximately 37.49 million U.S. dollars) to 64 billion Japanese yen (approximately 599.8 million U.S. dollars) in the presented period.
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Release date
October 2014
Region
Japan
Survey time period
2012 and 2013
Supplementary notes
* Forecast.
Figures have been rounded.
On October 21, 2014, when the source document was published, the exchange rate was 1 U.S. dollar = 107.7 yen.

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