Women's fragrances unit sales in the United States in 2023 were highest for perfumes, colognes, and body powders. The women's gift pack category generated sales amounting to over 14 million units in the United States during the 52 weeks that ended September 10, 2023.
Women's fragrances unit sales in the United States in 2023, by category
(in million units)
Total U.S. multi-outlet (supermarkets, drug stores, mass market, military commissaries, and select club and dollar retail chains) for the 52 weeks ended September 10, 2023.
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Happi Magazine. (December 1, 2023). Women's fragrances unit sales in the United States in 2023, by category (in million units) [Graph]. In Statista. Retrieved February 19, 2025, from https://www.statista.com/statistics/346128/us-supermarkets-women-s-fragrances-unit-sales/?__sso_cookie_checker=failed
Happi Magazine. "Women's fragrances unit sales in the United States in 2023, by category (in million units)." Chart. December 1, 2023. Statista. Accessed February 19, 2025. https://www.statista.com/statistics/346128/us-supermarkets-women-s-fragrances-unit-sales/?__sso_cookie_checker=failed
Happi Magazine. (2023). Women's fragrances unit sales in the United States in 2023, by category (in million units). Statista. Statista Inc.. Accessed: February 19, 2025. https://www.statista.com/statistics/346128/us-supermarkets-women-s-fragrances-unit-sales/?__sso_cookie_checker=failed
Happi Magazine. "Women's Fragrances Unit Sales in The United States in 2023, by Category (in Million Units)." Statista, Statista Inc., 1 Dec 2023, https://www.statista.com/statistics/346128/us-supermarkets-women-s-fragrances-unit-sales/?__sso_cookie_checker=failed
Happi Magazine, Women's fragrances unit sales in the United States in 2023, by category (in million units) Statista, https://www.statista.com/statistics/346128/us-supermarkets-women-s-fragrances-unit-sales/?__sso_cookie_checker=failed (last visited February 19, 2025)
Women's fragrances unit sales in the United States in 2023, by category (in million units) [Graph], Happi Magazine, December 1, 2023. [Online]. Available: https://www.statista.com/statistics/346128/us-supermarkets-women-s-fragrances-unit-sales/?__sso_cookie_checker=failed