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Why shoppers plan to shop in-store on Thanksgiving Day in the United States in 2018*

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U.S. consumers' reasons for shopping in store on Thanksgiving 2018 This statistic shows the reasons U.S. consumers shop at physical stores on Thanksgiving. During the November 2018 survey it was found that 68 percent of respondents didn't want to miss the best deals at brick-and-mortar stores.
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Description Source More information
This statistic shows the reasons U.S. consumers shop at physical stores on Thanksgiving. During the November 2018 survey it was found that 68 percent of respondents didn't want to miss the best deals at brick-and-mortar stores.
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Release date
November 2018
Region
United States
Survey time period
October 31 to November 4, 2018
Number of respondents
199 respondents
Age group
18 years and older
Method of interview
Online survey
Supplementary notes
* The question was phrased by the source as follows: “Why will you be shopping in-store on Thanksgiving Thursday?"

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