This statistic shows the most common internet research activities carried out prior to a purchase decision in Canada as of March 2015. During the survey period, it was found that 41 percent of internet users went online for early inspiration before making a purchase.
Online research activities performed prior to purchases in Canada in 2014/15
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Google. (June 26, 2016). Online research activities performed prior to purchases in Canada in 2014/15 [Graph]. In Statista. Retrieved August 11, 2022, from https://www.statista.com/statistics/360316/online-research-prior-to-purchase-canada/
Google. "Online research activities performed prior to purchases in Canada in 2014/15." Chart. June 26, 2016. Statista. Accessed August 11, 2022. https://www.statista.com/statistics/360316/online-research-prior-to-purchase-canada/
Google. (2016). Online research activities performed prior to purchases in Canada in 2014/15. Statista. Statista Inc.. Accessed: August 11, 2022. https://www.statista.com/statistics/360316/online-research-prior-to-purchase-canada/
Google. "Online Research Activities Performed Prior to Purchases in Canada in 2014/15." Statista, Statista Inc., 26 Jun 2016, https://www.statista.com/statistics/360316/online-research-prior-to-purchase-canada/
Google, Online research activities performed prior to purchases in Canada in 2014/15 Statista, https://www.statista.com/statistics/360316/online-research-prior-to-purchase-canada/ (last visited August 11, 2022)