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Targeting methods of digital video advertisers United Kingdom (UK) 2014

The statistic displays the targeting methods used by digital video advertisers in the United Kingdom (UK) from the first quarter of 2014 to the fourth quarter of 2014. The most popular technique in the first quarter of 2014 was social grade targeting, used by 48 percent of all ads served with the advanced targeting option.

Targeting methods used by digital video advertisers in the United Kingdom (UK) from 1st quarter 2014 to 4th quarter 2014

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Source

Release date

February 2015

Region

United Kingdom

Survey time period

1st quarter 2014 to 4th quarter 2014*

Supplementary notes

* The quarters ran:
Q1: January to March
Q2: April to June
Q3: July to September
Q4: October to December

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Statistics on "Digital video advertising in the United Kingdom"

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